| Recent Articles: |
| 2.20.10 Branding 101 |
One of the most critical and overlooked aspects of a startup business is its brand. A great number of businesses spring from a good idea or a skill set that the principle ...Read More
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3.25.10 : The Principles Of Effective Advertising
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| The ability of every piece of advertising to effectively communicate a message is generally subjective. Every consumer is different, thus the look and feel of your advertising ...Read More |
4.17.10 : Business Survival in the "Great Recession"
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| The Dow is down, consumer prices are falling and gold is going through the roof. While all of these things affect small business owners many do not know what to do when they hear them. The word recession leaves ...Read More |
| NEW! 5.24.10 : Writing a Marketing Plan |
| Any sound business decision must be accompanied by tactical objectives tied to an overall strategy. However, while many businesses draft a plan at the start, few modify that plan. Even fewer ...Read More |
